Alexander Gordon founded his world-famous distillery in the Southwark area of London in 1769. His aim was to produce an unsweetened, gloriously-flavored gin worthy of the highest table and the finest occasion. While remaining true to juniper, the keynote ingredient that gave gin its name, Gordon believed that success lay in the perfect combination of pure distilled grain spirit and rich botanicals. Happily, the exacting standards which Alexander Gordon set are maintained to this day.